Identifying and evaluating cognitive factors influencing the acceptance of mobile payment services

Arash Shahin and Hamze Kazemi Mahyari

International Journal of Services and Operations Management, 2019, vol. 34, issue 2, 210-227

Abstract: The aim of this study is to identify and evaluate cognitive factors influencing the acceptance of mobile payments services (MPS). For this purpose, eight cognitive factors have been identified, a conceptual framework has been developed and the construct relations have been determined. Data has been collected from 2010 Iranian students. Structural equation modelling (SEM) has been used for data analysis. Findings imply that perceived compatibility, perceived usefulness, perceived ease of use, perceived risk, perceived security and trust and perceived enjoyment influenced acceptance of MPS. Perceived expressiveness and perceived trust did not influence acceptance of MPS.

Keywords: cognitive factors; mobile payment service; technology acceptance; structural equation modelling. (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijsoma:v:34:y:2019:i:2:p:210-227

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