The attractiveness of Portugal as a tourist destination, by mature domestic travellers

Joana M.O. Neves

World Review of Entrepreneurship, Management and Sustainable Development, 2012, vol. 8, issue 1, 37-52

Abstract: This paper aims to ascertain the attractiveness of a tourist destination for mature domestic travellers, analyse the relation between this attractiveness and their socio-demographic characteristics and identify groups in line with the perceived attractiveness. A theoretical framework is proposed based on an attractiveness-based theory perspective which integrates attributes and products of attraction as relevant external forces which attract tourists to a destination. The results show that there are six different groups, five of which have a positive view of the destination's attractiveness, and one group with a negative view. Furthermore, a direct relation was found between the attractiveness of the tourist destination and some of the socio-demographic characteristics of the surveyed subjects.

Keywords: destination attractiveness; tourist destinations; mature travellers; domestic travellers; Portugal; tourism. (search for similar items in EconPapers)
Date: 2012
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:ids:wremsd:v:8:y:2012:i:1:p:37-52

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