BI's Impact on Analyses and Decision Making Depends on the Development of Less Complex Applications

Robert Sawyer
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Robert Sawyer: I.B.I.S. Inc., USA

International Journal of Business Intelligence Research (IJBIR), 2011, vol. 2, issue 3, 52-63

Abstract: This paper addresses where BI developers have failed to create applications suited for the common end-user and provide a conceptual roadmap to address these shortfalls. It is argued that BI’s impact on analyses and decision-making depends on the development of less complex applications. Research conducted for this paper finds that BI lacks a common definition and standard, that BI tools are too complex for the common user, and that a shortage of analytical literacy relevant to BI among business professionals is a barrier to BI adoption. The paper suggests that until BI analysis tools become more “human-centric, design-oriented” and less from a “technology-centric, engineering-oriented perspective”, BI will continue to fail in its objective to routinely improve business decision-making.

Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:igg:jbir00:v:2:y:2011:i:3:p:52-63

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