An Empirical Investigation of Internet Users' Perceptions towards National and International e-Shops

Vaggelis Saprikis
Additional contact information
Vaggelis Saprikis: Department of Business Administration, Technological and Educational Institute of Western Macedonia, Kozani and Grevena, Greece

International Journal of E-Adoption (IJEA), 2015, vol. 7, issue 2, 45-59

Abstract: Nowadays, the broad Internet utilization and the advancement of Information and Communication Technologies (ICT) have greatly changed the way goods and services are bought and sold. As a consequence, even more online users prefer not only to shop online, but also purchase abroad taking advantage of Internet's limitless feature. Thus, technology's success has stimulated the process of cross-border e-shopping, allowing fast, less costly communication, as well as access to a wider variety of goods and services. The purpose of this consumer-oriented approach paper is to examine the perceptions of Greek Internet users concerning e-shops. In specific, it aims to reveal if there are differences on users' perceptions regarding Greek versus international e-shops, as even more individuals visit non-domestic online stores for their e-purchases. Hence, it provides tangible results to an under-explored area of online shopping and shed light on the difficulty of understanding important aspects of e-shopping behavior; presenting vital implications to both academia and practitioners.

Date: 2015
References: Add references at CitEc
Citations:

Downloads: (external link)
http://services.igi-global.com/resolvedoi/resolve. ... 4018/IJEA.2015070104 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:igg:jea000:v:7:y:2015:i:2:p:45-59

Access Statistics for this article

International Journal of E-Adoption (IJEA) is currently edited by Hayden Wimmer

More articles in International Journal of E-Adoption (IJEA) from IGI Global
Bibliographic data for series maintained by Journal Editor ().