Approaches and Principles for UX Web Experiences: A Case Study Approach

Fernando Almeida and José Augusto Monteiro
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Fernando Almeida: Polytechnic Institute of Gaya, Porto, Portugal
José Augusto Monteiro: Higher Polytechnic Institute of Gaya, Porto, Portugal

International Journal of Information Technology and Web Engineering (IJITWE), 2017, vol. 12, issue 2, 49-65

Abstract: The challenge of creating user experiences involves a panoply of multidisciplinary competences in terms of knowing tools, processes and the business itself. This study intends to identify and synthesize the main approaches and principles adopted by web design and e-business companies to create immersive user experiences. In order to achieve this objective, the authors conducted six semi-structured interviews with web design and e-business companies. They highlight that companies adopt specific-device design, responsive design and adaptive design approaches. Companies considered fundamental to attend technology life-cycle, heterogeneity of technologies and devices, identification of customer needs, relevance of test phase, scalability of applications, and accessibility and usability issues. Additionally, the customer experience testing is considered a key element to measure user experiences and companies expect that business and technological dimensions will be two key factors with future impact in their business.

Date: 2017
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