Nash Feature Package of an Integrated Finance Lease-Sales System for Cautious Customers

Masoud Rabbani, Sina Keyhanian, Maryam Ghazanfari, Marzieh Baseri and Moeen Sammak Jalali
Additional contact information
Masoud Rabbani: School of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran
Sina Keyhanian: Department of Industrial Engineering and Management Systems, Amirkabir University of Technology (Tehran Polytechnic), Tehran, Iran, & University of Groningen, Groningen, Netherlands
Maryam Ghazanfari: School of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran
Marzieh Baseri: School of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran
Moeen Sammak Jalali: School of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran

International Journal of Strategic Decision Sciences (IJSDS), 2015, vol. 6, issue 1, 53-73

Abstract: Higher inflation rate and subsequently, higher prices make customers consider other options except purchasing products to meet their requirements. Therefore, demand for leasing is rising meaningfully in such conditions. Companies producing costly products are considering leasing as a new approach for getting higher profit. In this study, the authors assume the case of sale and leasing departments as two different parts in a company. There are strategies assumed for both sections of a company, which make multiple feature packages. The objective is to define the best strategy for both departments in a competitive game theory model considering customers' behavior towards different offered packages. A heavy equipment company with sale and leasing department as a case study has been studied, and the Nash equilibrium is selected based on game theory.

Date: 2015
References: Add references at CitEc
Citations:

Downloads: (external link)
http://services.igi-global.com/resolvedoi/resolve. ... 018/ijsds.2015010104 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:igg:jsds00:v:6:y:2015:i:1:p:53-73

Access Statistics for this article

International Journal of Strategic Decision Sciences (IJSDS) is currently edited by Saeed Tabar

More articles in International Journal of Strategic Decision Sciences (IJSDS) from IGI Global
Bibliographic data for series maintained by Journal Editor ().