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Use of e-Commerce in Carpet Industry

M. Rashid Malik () and Rekha Prasad ()

Knowledge Horizons - Economics, 2014, vol. 6, issue 3, 165-168

Abstract: This research study is motivated by the growing use of e-commerce in Indian Industries. ECommerce encompasses all business conducted by the use of Information and communication technology. Many business houses have started implementing the use of e-commerce solutions to conduct their businesses. But carpet industry is lagging behind in the use of this very critical tool as we found in our study only 18% carpet exporters are using e-commerce solutions to sell their products across the borders. Exporters are still relying on traditional methods of selling products overseas. E-Commerce can provide global opportunities by enabling the flow of ideas across national boundaries improving the flow of information and linking increased numbers of buyers and sellers. Exporters and artisans can expand the boundary of marketplace by using e-commerce.

Keywords: e-Commerce; Carpet Industry; SMEs; and ICT (search for similar items in EconPapers)
JEL-codes: D80 (search for similar items in EconPapers)
Date: 2014
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