Wooden Language - a Contemporary Tool in Political and Advertising Communication

Daniela Catau Veres ()
Additional contact information
Daniela Catau Veres: Lecturer, PhD, Law and Administrative Science Faculty - Stefan cel Mare University from Suceava, Romania

European Journal of Law and Public Administration, 2021, vol. 8, issue 2, 55-64

Abstract: Appeared with the totalitarian ideology, the wooden language remains a linguistic phenomenon frequently used in contemporary discourse. Used in contemporary thought circles, by advertisers, by communication agencies, by the media, by politicians, by polling institutes, etc., the wooden language pejoratively qualifies the discourse that contains it, provided that its specific structures be decrypted, as well as the intention of the issuer who wants to give the impression of authenticity, credibility and transparency. The issue of the use of wooden language in discourse presupposes a complex and transdisciplinary decryption process, which goes first through the identification of the means and procedures of realization, then through the identification of the functions that these linguistic structures hold at the level of discourse.

Keywords: wooden language; totalitarian ideology; contemporary discourse; political communication; advertisment (search for similar items in EconPapers)
JEL-codes: K10 K12 K15 (search for similar items in EconPapers)
Date: 2021
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.lumenpublishing.com/journals/index.php/ejlpa/article/view/4891/3360 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:lum:ejlpa1:v:8:y:2021:i:2:p:55-64

DOI: 10.18662/eljpa/8.2/160

Access Statistics for this article

More articles in European Journal of Law and Public Administration from Editura LUMEN
Bibliographic data for series maintained by Antonio Sandu ().