Furniture distribution in Italy

Sara Colautti, Alessandra Tracogna (), Donatella Cheri and Cecilia Pisa ()
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Sara Colautti: CSIL, https://www.csilmilano.com/experts/Colautti.html
Alessandra Tracogna: CSIL, https://www.csilmilano.com/experts/Tracogna.html
Donatella Cheri: CSIL, https://www.csilmilano.com/
Cecilia Pisa: CSIL, https://www.csilmilano.com/experts/Pisa.html

No EU09IT, CSIL reports from CSIL Centre for Industrial Studies

Abstract: Among the Western European markets Italy is the fourth biggest country, providing about 12% of WE demand. Italy is a closed market, with imported home furniture satisfying only 15% of domestic demand. In recent years, the weight of Chinese imports has been decreasing in favour of Central Eastern suppliers. The peculiarity of the Italian furniture distribution system, compared to the other Western European countries is the largest share of sales made through small scale independent retailers, even though they continue to lose market share in favor of the specialist organized distribution. The report provides trends in home furniture consumption, analysis of the furniture distribution system by channel, retail formats and sales performances of top retailing companies operating in Italy.

JEL-codes: L22 L81 (search for similar items in EconPapers)
Pages: 46 pages
Date: 2014-07
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