Conspicuous Consumption of Time: A Replication

Lisa Carola Holthoff and Carolin Scheiben

Journal of Marketing Behavior, 2019, vol. 3, issue 4, 355-362

Abstract: The focus of conspicuous consumption is shifting from luxury goods to time. In a series of studies in America and Italy, Bellezza et al. (2017) explored how conspicuous busyness and lack of leisure time influence perceived status. We replicate their findings in Germany and extend their research by considering conspicuous leisure on Facebook. We find that leisure activities like travel, cultural events, and dining out lead to even higher perceived status than busyness at work.

Keywords: Marketing behavior; Consumer behavior; conspicuous consumption; busyness; leisure time; status (search for similar items in EconPapers)
Date: 2019
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