BUSINESS MODEL DESIGN; WHAT IS CUSTOMER INSIGHTS, IDEATION, AND PROTOTYPING?

Putri Patricia Wenzano, Nathaneal Felix Poedjiono and Adhimas Ito Delly Saputra

No 9pf2z, OSF Preprints from Center for Open Science

Abstract: Isi studi ini diadopsi dari buku Osterwalder, A. and Pigneur, Y. (2010) Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. New Jersey: John Wiley and Sons. Studi ini membahas mengenai pengertian dan contoh dari Customer Insights, Ideation, dan Prototyping

Date: 2022-03-31
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Persistent link: https://EconPapers.repec.org/RePEc:osf:osfxxx:9pf2z

DOI: 10.31219/osf.io/9pf2z

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