E-COMMERCE LOGISTICS IN SOUTHEAST ASIA IN THE FACE OF COVID-19

Arkadiusz Kawa ()
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Arkadiusz Kawa: ŁUKASIEWICZ Research Network - The Institute of Logistics and Warehousing, Poznan, Poland

Business Logistics in Modern Management, 2021, vol. 21, 25-39

Abstract: Although e-commerce was already gaining significant traction before the COVID-19 outbreak, it is at an infancy level in Southeast Asia. However, it has a great potential because Asia is one of the world’s fastest-growing regions. It is expected that its further development will have far-reaching effects, perhaps even exceeding the changes that concerned trade over the past several decades. This development of e-commerce is related to a number of challenges, eg. logistics. The main aim of this paper is to present e-commerce logistics in Southeast Asia in the face of COVID-19. In addition, four sub-objectives have been set: description of interdependence of e-commerce and logistics; diagnosis of opportunities and threats for logistics in the Asian region in the face of COVID-19; identification of the influence of e-commerce on the logistics market in the Asian region; and highlighting the best practices in the area of the logistics market in e-commerce. The research methodology of the paper includes a combination of theoretical and empirical analyses. The primary materials contains data obtained from managers. Interviews are helpful for triangulation of the information gained from supplementary sources, which ensure credibility of the study results. Studies have revealed that activities to support logistics are needed to meet the requirements and expectations of e-commerce.

Keywords: e-commerce; ASEAN; in-depth interviews (search for similar items in EconPapers)
Date: 2021
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