Risks to Reputation: A Global Approach

Sophie Gaultier-Gaillard () and Jean-Paul Louisot ()
Additional contact information
Sophie Gaultier-Gaillard: Prism-Sorbonne, Université Paris 1-Sorbonne (France)
Jean-Paul Louisot: CARM_Institute, Master Professionnel de Gestion Globale des Risques et des Crises, Université Paris 1-Panthéon/Sorbonne

The Geneva Papers on Risk and Insurance - Issues and Practice, 2006, vol. 31, issue 3, No 5, 425-445

Abstract: Abstract Reputation is an intangible asset that directly affects the market value of the firm. Although reputation evidences belief that the firm is on a sustainable course, it is built on the trust established with all stakeholders through past proper behaviour. It proves more resilient than one might think at first but even menial misconducts, if repeated, can lead to a downfall. The demise of a few can engulf a whole industry when the transactions are based on trust in the fulfilment of future promises. This is why reputation has become an object of research for several branches of management sciences. The key drivers are still in need of refinement. Nevertheless, they can be summarized in one word: authenticity.

Keywords: reputation; risk; corporate governance; social responsibility; resilience (search for similar items in EconPapers)
Date: 2006
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://link.springer.com/10.1057/palgrave.gpp.2510090 Abstract (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:gpprii:v:31:y:2006:i:3:d:10.1057_palgrave.gpp.2510090

Ordering information: This journal article can be ordered from
http://www.springer.com/finance/journal/41288/PS2

DOI: 10.1057/palgrave.gpp.2510090

Access Statistics for this article

The Geneva Papers on Risk and Insurance - Issues and Practice is currently edited by Christophe Courbage

More articles in The Geneva Papers on Risk and Insurance - Issues and Practice from Palgrave Macmillan, The Geneva Association Contact information at EDIRC.
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().