Introduction

James A. Christiansen

A chapter in Competitive Innovation Management, 2000, pp 1-13 from Palgrave Macmillan

Abstract: Abstract More than ten years ago, I was a member of a consulting team working for an American consumer products company, which I will call USF (for US Food Products, a pseudonym). USF was far from the largest company in its field. But it showed a record of steady growth and profits going back more than three decades. It was a solid player in its core markets, and had diversified into a few related businesses. USF management hired us to help them to find new growth opportunities, either in the businesses they had, or in related businesses.

Keywords: Innovation System; Innovation Process; Innovation Performance; Management Team; Consumer Product (search for similar items in EconPapers)
Date: 2000
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DOI: 10.1057/9780230001107_1

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