Asking Simple Questions

Adrian Furnham

A chapter in Management Intelligence, 2008, pp 36-37 from Palgrave Macmillan

Abstract: Abstract There is a modern myth about the development of the toothpaste tube which is very illustrative. A curious – in both senses of the word – inventor approached a toothpaste manufacturer with a very simple idea. He persuaded the manufacturer to part with a six-figure sum on the promise his idea would quickly lead to seven-figure profits.

Keywords: Simple Question; Silicon Implant; Food Mixer; Instant Coffee; Pocket Calculator (search for similar items in EconPapers)
Date: 2008
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-22743-9_6

Ordering information: This item can be ordered from
http://www.palgrave.com/9780230227439

DOI: 10.1057/9780230227439_6

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().