Alliance Motivations

Laurence Schwesinger Berlie
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Laurence Schwesinger Berlie: Conservatoire National des Arts et Métiers

Chapter 2 in Alliances for Sustainable Development, 2010, pp 23-45 from Palgrave Macmillan

Abstract: Abstract The elements we have seen in the previous chapter set the context in which alliances are formed and the strategic incentives, which direct partners towards alliances. This chapter on motivations explores the specific reasons which motivate partners to form partnerships, that is, the benefits they hope to draw from corporate-NGO alliances.

Keywords: Strategic Alliance; Global Reporting Initiative; Safe Climate; Forest Stewardship Council; World Resource Institute (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-27806-6_3

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DOI: 10.1057/9780230278066_3

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