Methodology

Lisa Qixun Siebers

Chapter 4 in Retail Internationalization in China, 2011, pp 52-75 from Palgrave Macmillan

Abstract: Abstract After identifying research gaps and setting up research propositions in Chapter 3, this chapter will discuss methodology. In order to take a holistic perspective, an explanatory case study approach will be used to achieve the research aim and answer the research questions. The chapter will start by explaining why a case study approach has been chosen and then introduce the multiple-case replication design chosen for this research. Next, it will discuss the selection of cases and set up a case study protocol. Then, data collection methods (triangulation) will be presented, case reports will be designed, and the justification of the research design will be given. Finally, the experience of conducting research in China will be discussed and conclusions will be drawn.

Keywords: Expansion Process; Case Study Approach; Case Study Research; Document Data; Psychic Distance (search for similar items in EconPapers)
Date: 2011
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-31372-9_4

Ordering information: This item can be ordered from
http://www.palgrave.com/9780230313729

DOI: 10.1057/9780230313729_4

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().