Data Analysis

Lisa Qixun Siebers

Chapter 5 in Retail Internationalization in China, 2011, pp 76-98 from Palgrave Macmillan

Abstract: Abstract Following Chapter 4, in which methodology was introduced, this chapter focuses on multiple-case study data analysis applying explanation building analysis strategy (Derthick, 1972; Yin, 2003). The chapter starts with an introduction to general data analysis strategies and provides an outline of data analysis. The detailed explanation building analysis follows the theoretical propositions set up in the literature review, and emerging themes are identified during the analysis. The chapter finally assesses the quality of the data analysis.

Keywords: Senior Manager; Local Policy; Expansion Process; Governmental Policy; Chinese Market (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-31372-9_5

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DOI: 10.1057/9780230313729_5

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