Shoppers’ Motivations in Choices of Shopping Centres

Charles Dennis
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Charles Dennis: Brunel University

Chapter 8 in Objects of Desire, 2005, pp 145-168 from Palgrave Macmillan

Abstract: Abstract Part II of this book mainly concerned questions of ‘Why people shop where they do?’ (choices of shopping centres) by considering the attributes of centres associated with shopper spending. Part III explores shoppers’ decision processes, starting with motivations in this chapter. The following chapter, Chapter 9, considers the mechanism of the influence of shopping centre environment and atmosphere, whereas Chapter 10 speculates on how shopping styles may have evolved.

Keywords: Focus Group; Behavioural Control; Shopping Centre; Motivation Dimension; Internet Shopping (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-50948-1_9

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DOI: 10.1057/9780230509481_9

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