Innovation is Survival
Georges Haour
Chapter Chapter 1 in Resolving the Innovation Paradox, 2004, pp 1-13 from Palgrave Macmillan
Abstract:
Abstract Innovation is central to the wellbeing of societies, as well as to the health and growth of commercial companies. It represents a great leverage in creating economic value. The penalty for not innovating is enormous. Innovation manifests itself in many different ways and is very hazardous to predict, both in its timing and in its consequences. It is difficult to manage the process of making it emerge and succeed.
Keywords: Innovation Process; Technology Company; Innovation Project; Internet Banking; Internal Innovation (search for similar items in EconPapers)
Date: 2004
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-51055-5_1
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DOI: 10.1057/9780230510555_1
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