 Facing Hypercompetition in World Software Markets: Global Strategies for IndiaJati K Sengupta Chapter 3 in The Knowledge Economy in India, 2003, pp 58-78 from Palgrave Macmillan Abstract: Abstract The microcomputer industry today has reached a new phase: the phase of hypercompetition. Hypercompetition adds three dynamic facets to the standard model of market competition. The first is the innovation efficiency. Innovation is very broadly defined as in Schumpeterian dynamics for example, it may refer to a new product, a new process or technology, or opening up a new market niche. By this efficiency the firms generate new knowledge and new applications. Old knowledge gets replaced, new ones displace the incumbents and this competitive pressure grows continually. The second facet is access efficiency, whereby firms race up the escalation ladder in the strongholds arena. Today the Internet economy with its e-trade, e-commerce and dramatic changes in transportation and communications has transformed the demand market globally. Goods and services made by a company become available anywhere in the world today, and customers have access to a wide variety of goods and sellers. Keywords: Comparative Advantage; Core Competence; Indian Company; Software Service; Software Industry (search for similar items in EconPapers) There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-51298-6_4 Ordering information: This item can be ordered from Access Statistics for this chapter More chapters in Palgrave Macmillan Books from Palgrave Macmillan |
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