Global Health Partnerships between Multinationals and BRICA: A Planting Strategy

Mei-Ling Wang
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Mei-Ling Wang: University of the Sciences

Chapter 4 in Global Health Partnerships, 2009, pp 133-166 from Palgrave Macmillan

Abstract: Abstract Global health challenges have taken a severe toll on economic development in resource-rich as well as resource-poor countries. Yet they have also brought about a unique opportunity to rethink a global strategy for a new kind of partnership between the large multinational pharmaceutical companies and the BRICA stakeholders for a win-win situation.

Keywords: Supply Chain; Planting Strategy; BRICA Country; Free Trade Zone; Large Pharmas (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-58287-3_4

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DOI: 10.1057/9780230582873_4

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