The Trades of the Future: Starting Off with an Interview

Hans-Joachim Gögl and Andreas Balon
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Hans-Joachim Gögl: Trades & Strategy
Andreas Balon: Trades & Strategy

A chapter in Big Strategies for Small Business, 2009, pp 1-18 from Palgrave Macmillan

Abstract: Abstract The following interview with Christine Ax reflects upon the general economic policy framework of the trades and crafts industry. An examination of the sector’s perspectives in the face of global markets, production and communication conditions, and the key strategies proposed by the examples of cooperation found in this volume.

Keywords: Small Business; Supervisory Board; Small Enterprise; Creative Industry; Luxury Brand (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-59520-0_1

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DOI: 10.1057/9780230595200_1

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