Mergers and Acquisitions in the Automobile Sector

B. Rajesh Kumar
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B. Rajesh Kumar: Institute of Management Technology

Chapter 9 in Mega Mergers and Acquisitions, 2012, pp 210-214 from Palgrave Macmillan

Abstract: Abstract The 1950s and 1960s were considered the golden era of the automobile, led by Ford, General Motors and Chrysler. Progress in industrialization led to the growth and production of the Japanese and German automotive markets until by the early 1980s Japan had become the world leader in US markets. In the 1990s, the world automobile industry experienced an unprecedented scale of change in the context of economic globalization. Late in the decade, the automobile industry witnessed problems of overcapacity that necessitated M&A and strategic alliances.

Keywords: Private Equity; Sport Utility Vehicle; Private Equity Investment; Land Rover; Brand Portfolio (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-00590-8_9

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DOI: 10.1057/9781137005908_9

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