The Need to Read

Joan L. Atlas

Chapter 10 in Shaping the Future of Business Education, 2013, pp 135-141 from Palgrave Macmillan

Abstract: Abstract Traditionally, business education has had a narrow focus. Students learn a specific set of skills that enables them to enter the corporate world and help their employers function effectively, i.e., help them make money. In turn, they will be rewarded — with money. But today’s world is fraught with complexity and constant, rapid change — environmental, economic, technological, and social — and businesses are looking for more from their employees.

Keywords: Critical Thinking; Business Student; Business Education; Corporate World; Good Book (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-03338-3_11

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DOI: 10.1057/9781137033383_11

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