CSR to Increase Access to Medicines: Lessons and Opportunities for the Middle East
Joseph Antoun
Chapter 3 in CSR in the Middle East, 2012, pp 49-71 from Palgrave Macmillan
Abstract:
Abstract Corporate social responsibility (CSR) aimed at increasing access to medicines (ATM) has recently witnessed evolutionary and revolutionary changes, both at the conceptual and implementation levels. Indeed, with the global burden of disease shifting from acute to chronic diseases, the philanthropy based model of CSR that responds to short-term ATM needs becomes insufficient to mitigate ATM for chronic conditions. New CSR options, strategic to business revenues and therefore sustained by the private sector, could provide longer-term ATM solutions.
Keywords: Corporate Social Responsibility; Middle East; Corporate Social Responsibility Activity; Corporate Social Responsibility Strategy; Parallel Trade (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-26620-0_4
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DOI: 10.1057/9781137266200_4
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