GX Software

Roderick Cann, Slinger Jansen and Sjaak Brinkkemper

Chapter 10 in Software Business Start-up Memories, 2013, pp 95-102 from Palgrave Macmillan

Abstract: Abstract GX Software had its origin in 1996, when a group of about 12 university students founded GX Software to do some freelance software-development. Around the year 2000 GX Software developed a content management system called Webmanager, transforming the company to a product software company. This is one of the two products currently being sold by GX Software; the other one being Blue Conic, an online customer-engagement software package that was initialized a year and a half ago. GX Software mainly focuses on the high-traffic, high-profile customers in the market, which do a lot of business-2-consumer business. As a worldwide supplier of online marketing software, the software of GX Software allows customers to get in contact with their visitors via all online channels. Besides the headquarters in the Netherlands, GX Software also has offices in Belgium and the United States.

Keywords: Management Team; Growth Opportunity; Partner Network; Sales Employee; Content Management System (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-28047-3_10

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DOI: 10.1057/9781137280473_10

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