Insights from the Game Industry
Neil B. Niman
Chapter Chapter 2 in The Gamification of Higher Education, 2014, pp 27-47 from Palgrave Macmillan
Abstract:
Abstract Industries can be insular places where leaders get so caught up in using their own jargon and following past practice that it becomes difficult to rise to the challenge when crisis hits. It becomes hard to break out of habitual modes of thought and look at the problem from a different perspective. This becomes particularly challenging when something like technological innovation has disrupted current practices to the point where doing the same old thing no longer makes any sense.
Keywords: User Experience; Virtual World; Game Play; Price Discrimination; Professional Sport (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-33146-5_3
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DOI: 10.1057/9781137331465_3
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