The Business Model — A Powerful Tool to Drive a Strategic Shift

Christophe Sempels and Jonas Hoffmann
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Christophe Sempels: SKEMA Business School
Jonas Hoffmann: SKEMA Business School

Chapter 2 in Sustainable Innovation Strategy, 2013, pp 33-70 from Palgrave Macmillan

Abstract: Abstract Sustainable development is a powerful driver of change. It can have an immense impact on a company strategy, and strategists would be advised to take an in-depth look at its consequences and opportunities if they want to keep or create tomorrow’s competitive advantage.

Keywords: Business Model; Cost Structure; Distribution Channel; Customer Relationship Management; Target Market (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-35261-3_3

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DOI: 10.1057/9781137352613_3

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