A dilemma across time and culture

Misha Pinkhasov and Rachna Joshi Nair

Chapter Chapter 1 in Real Luxury, 2014, pp 4-27 from Palgrave Macmillan

Abstract: Abstract Luxury has always posed something of a conundrum to mankind. On the one hand, we are drawn to it, entranced by the very idea of something beautiful, rare, and superfluous, and on the other, it worries us, makes us question our values and priorities. Throughout history, mankind has developed philosophies and mechanisms to harness the power of luxury: ethical and political frameworks that reconcile its superficial excess with the underlying emotions that constantly drive us in pursuit of luxury.

Keywords: Industrial Revolution; Luxury Good; Luxury Brand; Global Brand; Ancient Chinese Literature (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-39557-3_2

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DOI: 10.1057/9781137395573_2

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