Innovation through Shared Entrepreneurship

Marc D. Street, Vera L. Street and Frank Shipper

Chapter Chapter 4 in Shared Entrepreneurship, 2014, pp 57-77 from Palgrave Macmillan

Abstract: Abstract A perusal of the popular business press or any standard strategic management text quickly reveals the tremendously important role innovation plays in the strategic management decision-making processes of organizations. Much of the emphasis involves conceptualizing innovation as a potential source of competitive advantage for the firm, resulting in the ability to produce superior financial returns.1 But establishing a competitive advantage via innovation is an extremely difficult thing to do: the research evidence on innovation suggests that only 10 to 20 percent of all major R&D projects result in a commercially viable product or service.2 Thus, understanding the factors that lead to success in innovation is of critical importance to both academicians and corporate executives.

Keywords: Competitive Advantage; Human Resource Management; Organizational Commitment; Organizational Innovation; Shared Ownership (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-40580-7_5

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DOI: 10.1057/9781137405807_5

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