Manufacturing’s Business Model

Michael Beverland, Beverley Nielsen and Vicky Pryce
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Michael Beverland: University of Bath
Beverley Nielsen: Birmingham City University
Vicky Pryce: Centre for Economics and Business Research

Chapter 7 in Redesigning Manufacturing, 2015, pp 127-142 from Palgrave Macmillan

Abstract: Abstract In Chapter 6 we highlighted how industry analysts framed manufacturing’s business model in terms of how to best fit the current and emerging environment. Much work has been done on examining how to increase productivity, improve quality, leverage global supply chains, commercialise technological breakthroughs, improve cycle times and add value through services. Others have begun to highlight the benefits to be gained from increasing exports, investing in design and/or focusing on sustainability both in terms of products, process and recycling or re-use at the end of the product’s life.

Keywords: Business Model; Market Orientation; Brand Equity; Customer Orientation; Dynamic Capability (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-46522-1_7

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DOI: 10.1057/9781137465221_7

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