Planning in the Royal Dutch/Shell Group
Leslie E. Grayson
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Leslie E. Grayson: University of Virginia
Chapter 5 in Who and How in Planning for Large Companies, 1987, pp 82-110 from Palgrave Macmillan
Abstract:
Abstract The Royal Dutch/Shell Group, or Shell, was the second largest industrial corporation in the world and the largest industrial corporation outside the USA in 1983. Sales were $81 bn and net income was $4.2 bn.1 The Shell Group had previously owned 69 per cent of Shell Oil Company (US). In 1984 the Group made a bid for the remaining 31 per cent. In this chapter, Shell refers to the Royal Dutch/Shell Group and not to Shell Oil (US).
Keywords: Strategic Planning; Large Company; Scenario Development; Strategy Formulation; Operating Company (search for similar items in EconPapers)
Date: 1987
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-08412-8_5
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DOI: 10.1007/978-1-349-08412-8_5
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