Competitive Positioning

Emilio Cvitkovic

Chapter 2 in Competition, 1993, pp 37-68 from Palgrave Macmillan

Abstract: Abstract The quotations above are as close as we can get to an intellectual ‘mano a mano’ between philosophers from different centuries. Woody Allen might be more entertaining, but Machiavelli is probably more accurate. About half of the success of a company is tied to the fate of the industry in which it operates.

Keywords: Business Opportunity; Competitive Position; Late Entrant; Unrelated Diversification; Early Entrant (search for similar items in EconPapers)
Date: 1993
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DOI: 10.1007/978-1-349-12857-0_3

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