Overview: The Key Conclusions
Michael Kare-Silver
Chapter 1 in E-Shock, 1998, pp 7-24 from Palgrave Macmillan
Abstract:
Abstract It’s all happening very quickly. In just five years since it went commercial the Internet is proving to be one of the biggest phenomena business has seen. Bursting onto the scene in 1994 it has caused a major rethink on how to sell products and services to consumers. Many companies are rushing to explore this new opportunity. What potential does it hold, will it impact and if so, when?
Keywords: Electronic Commerce; High Street; Management Report; Electronic Environment; Electronic Marketplace (search for similar items in EconPapers)
Date: 1998
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-14774-8_2
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DOI: 10.1007/978-1-349-14774-8_2
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