Product Policy for the International Enterprise

J. M. Livingstone
Additional contact information
J. M. Livingstone: University of Glasgow

Chapter 4 in The Internationalization of Business, 1989, pp 133-148 from Palgrave Macmillan

Abstract: Abstract This chapter deals with the problems of production methods and product policy on a global scale, both as it affects the international enterprise and the host government. What follows applies particularly to the situation where the international enterprise intends to set up foreign based production facilities which are either wholly owned or subject to a joint venture or indigenization situation: but it also largely applies to the situation where the enterprise is supplying technology by licensing or the sale of a turnkey operation.

Keywords: Intellectual Property; Trade Mark; Foreign Company; Multinational Enterprise; Product Policy (search for similar items in EconPapers)
Date: 1989
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-20247-8_4

Ordering information: This item can be ordered from
http://www.palgrave.com/9781349202478

DOI: 10.1007/978-1-349-20247-8_4

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().