Green Consumerism: A Path to Sustainability?

Valerie K. Kepner and Paula M. Cole

Chapter Chapter 5 in Toward a Good Society in the Twenty-First Century, 2013, pp 105-121 from Palgrave Macmillan

Abstract: Abstract Green (or environmentally conscious) consumers are making consumption choices among an ever-growing selection of green products. Producers, seeing a new market, are meeting the demand for green products by devoting resources to the development of greener technologies and green product lines. This green evolution is happening all in the spirit of capitalism. However, a truly green consumer would necessarily consume less, which is a direct contradiction to the role of consumers established by the previously mentioned capitalist spirit. We will, ultimately, propose to reconsider the green consumer as a social provisioner and reframe the economic system to be an inclusive and sustainable institution (Power 2004, 6–8).

Keywords: Environmental Protection Agency; Green Product; Federal Trade Commission; Ecological Economic; Sustainable Economy (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:pfschp:978-1-137-31362-1_5

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DOI: 10.1057/9781137313621_5

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