DEFINING THE MARKET POTENTIAL BY ASSESSING GROWTH AND SATURATION IN THE PRIVATE LIFE AND PENSIONS INDUSTRY

Ilja Arefjevs (), Tatjana Volkova () and Marija Lindemane ()
Additional contact information
Ilja Arefjevs: BA School of Business and Finance, Latvia
Tatjana Volkova: BA School of Business and Finance, Latvia
Marija Lindemane: BA School of Business and Finance, Latvia

Oeconomia Copernicana, 2013, vol. 4, issue 4, 19-44

Abstract: The aim of the report is define the market potential of the private life and pension industry in the Baltic region. The authors used the Törnquist function to develop the market growth and saturation approach. The research outcome is a cross-country comparison of market growth, saturation and its dynamics to support strategic decisions by financial companies.

Keywords: market growth and saturation; life and pensions products; Törnquist function; strategic decision making (search for similar items in EconPapers)
JEL-codes: F23 G21 G22 (search for similar items in EconPapers)
Date: 2013
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://dx.doi.org/10.12775/OeC.2013.029 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pes:ieroec:v:4:y:2013:i:4:p:19-44

Access Statistics for this article

Oeconomia Copernicana is currently edited by Adam P. Balcerzak and Michal Moszynski

More articles in Oeconomia Copernicana from Institute of Economic Research Contact information at EDIRC.
Bibliographic data for series maintained by Adam P. Balcerzak ( this e-mail address is bad, please contact ).