THE ROMANIAN SOFTWARE APPLICATIONS AND THE BUSINESS REPUTATION

Mariana Balica ()
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Mariana Balica: University Politehnica, Bucharest

Romanian Economic Business Review, 2016, vol. 11, issue 4, 7-16

Abstract: The paper presents the results of the analysis of the way in which new communication and IT technologies are used in the service domain from Romania. The analysis was made at the level of some public alimentation services (restaurants) from Bucharest that are using the existing communication and IT technologies at this moment. It will present the advantages and disadvantages of using some ERP-s (MicroRestaurant, Alfa Software) and software progammes (POSnet, Soft OK, BITS2OFF, PYn, DeverFood, Rikeeper, WizRetail, CostGuard, Sedona). The paper has also as purpose to find solutions of increasing the performance of employees and customer satisfaction through the implementation of some new IT technological solutions. The managers of these companies want the IT specialists to come with some modern solutions which could lead to obtaining some economical results. The collaboration between these ones must be an active and responsible one. Finally, the paper presents an IT technological solution and a communication one found in a development stage in some restaurants and in an implementation stage in others. The analysed IT solution is the result of the collaboration between IT specialists and restaurant managers without whom the results would not be possibly measurable.

Keywords: IT innovation; business reputation; business applications; technological change (search for similar items in EconPapers)
Date: 2016
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