THE BATTLE OF ASIA: JAPAN VS SOUTH-KOREA ON THE INTERNATIONAL AUTOMOTIVE MARKET

Vlad Cârstea
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Vlad Cârstea: Romanian-American University, Bucharest

Romanian Economic Business Review, 2016, vol. 11, issue 4, 71-79

Abstract: For a long period of time, Japan, was the only Asian automotive manufacturing country, recognized at the global level. The Japanese cars are synonymous with quality, reliability and performance at a reasonable cost. In sale figures this translates into top positions on all markets throughout the world. During the recent years South-Korean car manufacturers have become a real force on the international market and they succeeded in offering the Japanese automotive industry a run for its money.

Keywords: Japan; South-Korea; automotive industry; international market (search for similar items in EconPapers)
Date: 2016
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