Readiness to accept Artificial Intelligence (AI): An empirical study on tertiary level students' in Bangladesh

Rozina Akter, Nawrin Afrin, Mohammad Robiul Islam Fahim and Umma Salma Hoque
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Rozina Akter: BGC Trust University Bangladesh
Nawrin Afrin: BGC Trust University Bangladesh
Mohammad Robiul Islam Fahim: BGC Trust University Bangladesh
Umma Salma Hoque: BGC Trust University Bangladesh

International Journal of Research in Business and Social Science (2147-4478), 2025, vol. 14, issue 6, 494-503

Abstract: Our way of life has evolved due to the advent of AI. Artificial intelligence (AI) is already having an impact on many parts of the industry and will likely find additional uses in the future. This research study investigates the students' readiness to adopt AI. An exploratory research design undergirds this investigation. A questionnaire (based on a prior study) survey was used to gather data. The SPSS and AMOS Graphics are used to conduct EFA and CFA. 387 respondents were taken into consideration for the study. In this investigation, the KMO value is 0.839. Factor loading is larger than 0.45, with 22 items. This study extracts five components: educational content (EC), institutional facilities (IF), artificial intelligence awareness (AW), acceptance barriers (AB), and usage/application (AP). The Eigen values of those components are 5.056, 2.420, 1.640, 1.411, and 1.000, explaining 52.4% of the total variation. The CFA model fit findings show that CMIN/DF=2.360, GFI= 0.0.913, AGFI= 0.884, CFI= 0.880, RMSEA=0.05, SRMR=0.05, Hoelter's N returns value at 5% significant level = 195 and at 1% significant level = 210, Chi square= 372.870, df=158, p=0.000. Today, AI may boost tertiary students' productivity. Engaging pupils with technology in our country helps determine their AI interests. The study shows how educational content, institutional facilities, artificial intelligence knowledge, acceptance hurdles, and usage/application affect students' preparedness to adopt AI. This research will help higher education authorities to introduce IT infrastructure, teach students to understand AI technology, and inspire future academics to contribute to this era of intelligent robots. Key Words:Artificial Intelligence, Students' Readiness, Application, Awareness, Tertiary-level

Date: 2025
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