Digital content creation as a tool for safeguarding and promoting indigenous knowledge systems in South Africa

Tsakani Nyoni and Glen Maimela
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Tsakani Nyoni: University of Venda
Glen Maimela: University of Venda

International Journal of Research in Business and Social Science (2147-4478), 2025, vol. 14, issue 8, 395-402

Abstract: The Indigenous knowledge continues to play a vital role in the lives of Indigenous communities; however, much of the knowledge is at risk of becoming extinct. This is due to the oral nature of the knowledge. With consideration for the safeguarding of the knowledge, digital content creation is a valuable tool for promoting indigenous knowledge. This raises the question: How can digital content creation be utilised as a tool to safeguard and promote indigenous knowledge? Thus, this paper explores the latter. The paper presents qualitative data generated from secondary sources between 2015 and 2025, utilising the Directory of Open Access Journals, ScienceDirect, and Google Scholar as search engines. The generated data was analysed using key themes emerging from the Qualitative Document Analysis (QDA). The findings show that digital content creation enables Indigenous communities to sustainably safeguard Indigenous knowledge while allowing easier access to the knowledge in the upcoming generations. The findings further show that the use of the use of digital content creation has not been a smooth process; therefore, bias, misrepresentation, digital divide, and intellectual property rights have emerged as the key considerations for safeguarding and promoting IK. Therefore, this paper concludes that digital content creation plays a vital role in reviving, preserving, and promoting the IK; therefore, these contestations may need to be mitigated for sustainable safeguarding of the IK. Key Words: Digital content creation, Indigenous Knowledge, Safeguard, Promotion.

Date: 2025
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