A STRATEGIC APPROACH TO MERGING LARGE CORPORATIONS THROUGH THE EFFICIENCY AND EFFECTIVENESS OF THEIR BUSINESS IN WORLD PRACTICE

Sara Fuchs, Dino Baricevic and Marija Vukoja
Additional contact information
Sara Fuchs: Faculty of Tourism and Hospitality Management Opatija, University of Rijeka, Crotaia.
Dino Baricevic: Faculty of Tourism and Hospitality Management Opatija, University of Rijeka, Crotaia.
Marija Vukoja: Faculty of Tourism and Hospitality Management Opatija, University of Rijeka, Crotaia.

UTMS Journal of Economics, 2022, vol. 13, issue 1, 76-97

Abstract: Developing a wide network of cooperative relationships is an important part of the strategic management process of successful companies. If a company wants to have excellent business results, it should create strategic alliances and thus use the potentials, resources, skills and strength of other companies in building its own business strategies. All sorts of changes in world business are creating a whole new context for the strategic behaviour of companies. There is an intensive trend of mergers and strategic connections of the world's largest companies. Integrations, strategic cooperation and connections have affected almost all world activities. Strategic alliances are one of the instruments for implementing development strategies. However, other available development versions must not be forgotten either. Cooperation makes sense with others only if it is designed as a means in which the company will create added value. It should not be forgotten that strategic alliances are a long-term investment that involves a risk: a lot of effort is required before satisfactory results are achieved. This must not discourage businesses, especially those wishing to keep up with global and regional competition.

Keywords: strategic management; integration; alliance; risk (search for similar items in EconPapers)
JEL-codes: F01 Z32 (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

Downloads: (external link)
https://utmsjoe.mk/files/Vol.13.No.1/7.A-STRATEGIC ... N-WORLD-PRACTICE.pdf Full text (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ris:utmsje:0327

Access Statistics for this article

UTMS Journal of Economics is currently edited by Prof. Ace Milenkovski, PhD

More articles in UTMS Journal of Economics from University of Tourism and Management, Skopje, Macedonia Contact information at EDIRC.
Bibliographic data for series maintained by Assistant Professor. Dejan Nakovski, PhD ().