Effective Recruitment Challenges Faced by the Hospitality Industry in Bangladesh: A Study on Selected Star Rated Residential Hotels

Kazi Huda (), Ali Haque () and Rehnuma Khan ()
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Kazi Huda: Southern University Bangladesh, Bangladesh
Ali Haque: Southern University Bangladesh, Bangladesh
Rehnuma Khan: Southern University Bangladesh, Bangladesh

Economia. Seria Management, 2014, vol. 17, issue 2, 210-222

Abstract: In Human Resource Management (HRM), Recruitment is the first and foremost issue to be considered with full of sincerity, because its role is to create a positive impression about the employer in the job market by ensuring effective stimuli for the job seekers. At the beginning, the study sets a picture that focuses on the importance of effective recruitment in the hospitality sector of Bangladesh and then the study details obligatory determinants of attracting efficient human resource for the development of this sector. The main objective of the paper is to study the status and the scopes of recruitment function in hospitality industry with focus towards star rated residential hotels. This study is based on primary data collection through a formal questionnaire. The questionnaire was of mixed mode with most questions in likert-type scale and few were dichotomous in nature. The key finding of the study is that recruitment is a highly challenging task in hospitality and it is quite evident that attractive compensation package is the key factor to attract potential employees. The need and scope to modernize the recruitment practices along with the line of company and employer branding ideas are also recommended in details. There is a long way to go on the way of conceptualizing and actualizing recruitment functions and practices. A paper like this can help to discuss and debate on the necessity of developing better recruitment cultural and conceptual change in these sectors.

Keywords: Human Resource Management; Hospitality Industry; Recruitment. (search for similar items in EconPapers)
JEL-codes: E2 (search for similar items in EconPapers)
Date: 2014
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