Strategy Analysis and Choice

Ivan Mihailovic and Milena Marjanovic

International Journal of Management Sciences, 2014, vol. 4, issue 11, 538-545

Abstract: Strategy analysis and choice involve making subjective decisions based on object- ive information. This chapter introduces concepts that can help strategists generate feasible alternatives, evaluate those alternatives, and choose a specific course of action. Behavior- al aspects of strategy formulation are described, including politics, culture, ethics, and so- cial responsibility considerations. Modern tools for formulating strategies are described, and appropriate role of a board of directors is discussed.

Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:rss:jnljms:v4i11p4

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