Media Preferences That Facilitate Interpersonal Communication Regarding Sexual Health

Rasheeta Chandler, Versie Johnson-Mallard, Kevin Kip and Mary Evans

SAGE Open, 2013, vol. 3, issue 4, 2158244013508958

Abstract: Young women are increasingly diagnosed with sexually transmitted infections (STIs), including HIV. The aim of this study was to test various types of mass media and their associations with interpersonal communication about sex and HIV or AIDS among female college students, stratified by race. The study used a nonexperimental cross-sectional design and an electronic survey. The sample consisted of female college students ( N = 776) at a 4-year public university in the southeast. We found that the race of college women influenced their preferred media source for reception of information about sex and HIV/AIDS, which subsequently either motivated or was insignificant to communication with parents and/or partners.

Keywords: behavioral sciences; race/gender; media and society; mass communication; communication; social sciences; culture; technology; communication technologies; interpersonal communication; human communication; communication studies; higher education; education (search for similar items in EconPapers)
Date: 2013
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://journals.sagepub.com/doi/10.1177/2158244013508958 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:sae:sagope:v:3:y:2013:i:4:p:2158244013508958

DOI: 10.1177/2158244013508958

Access Statistics for this article

More articles in SAGE Open
Bibliographic data for series maintained by SAGE Publications ().