Essence and role of insurance sales management

Karlova N.

Bulletin of Taras Shevchenko National University of Kyiv. Economics. Вісник Киiвського нацiонального унiверситету iм. Тараса Шевченка. Серiя: Економiка, 2008, issue 104, 47-51

Abstract: Planning, organization, motivation and control as constituents of insurance products sales management process were considered in the article. Its important role in provision of financial reliability and paying capacity of insurance companies was demonstrated.

Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:scn:013723:14752556

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