Internet Celebrity Economy in the Era of Big Data

Tianhao Xiong ()
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Tianhao Xiong: University of Wisconsin Oshkosho

A chapter in Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022), 2022, pp 228-239 from Springer

Abstract: Abstract With the wide application of the Internet, mankind has entered the “big data era”. Analyzing data has become a necessity in every industry. This paper will take online celebrity products as an example. By putting forward the problems of Internet celebrity products in the era of big data and their views on the problems. To analyze the penetration of big data technology in the development, production and use of Internet celebrity products and its impact on design, put forward innovative opinions and draw conclusions. In the era of big data, the Internet celebrity economy has developed rapidly. This enables more people to achieve financial freedom. But how to grasp the advantages that data brings to us is a challenge that everyone needs to face.

Keywords: Big data; big data era; Internet celebrity economy; Internet celebrity products; innovation (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-052-7_27

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DOI: 10.2991/978-94-6463-052-7_27

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