Performance Analysis of MSME in Improving Bank Indonesia Program for the Development of North Sumatera Regional Office

Faid Akbar Purba (), Sukaria Sinulingga and Sugiharto Pujangkoro
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Faid Akbar Purba: University of North Sumatra, Master of Management
Sukaria Sinulingga: University of North Sumatra, Master of Management
Sugiharto Pujangkoro: University of North Sumatra, Master of Management

A chapter in Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022), 2024, pp 1585-1592 from Springer

Abstract: Abstract Micro, small, and medium enterprises (MSMEs) have an important and strategic role in the development of the national economy. MSMEs not only play a role in economic growth and employment, but also in distributing results development. Bank Indonesia representative of North Sumatra is the Central Bank that runs government programs in developing and also fostering MSMEs in the North Sumatra Regional Office. The population and sample taken were as many as 41 respondents using the total sampling technique. The method used in the research was associative quantitative with the hypothesis that has been formulated. Based on testing results on training, mentoring, and coaching variables, it was found the coaching applied had a positive and significant influence on MSME performance. This showed that the variable of the programs under the guidance of Bank Indonesia for the Medan City Region was in good performance. Through business development, it can remind MSMEs owners to be aware of technology in increasing MSME performance. Thus, several strategies and policies that can increase the performance of MSMEs actors are needed, especially in the ongoing COVID-19 pandemic situation.

Keywords: Coaching; Mentoring; MSME Performance; Training (search for similar items in EconPapers)
Date: 2024
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DOI: 10.2991/978-94-6463-234-7_166

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