The Influence of Entrepreneurial Values and Subjective Norms on Entrepreneurial Intentions

Kurjono (), Dian Herdiana Utama and Badria Muntashofi
Additional contact information
Kurjono: Universitas Pendidikan Indonesia
Dian Herdiana Utama: Universitas Pendidikan Indonesia
Badria Muntashofi: Universitas Pendidikan Indonesia

A chapter in Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022), 2024, pp 1625-1633 from Springer

Abstract: Abstract This study aims to determine the influence of entrepreneurial values and subjective norms on entrepreneurial intentions. The grand theory of this research is the Planned Behavior Theory from Ajzen. The research method used was the Explanatory Survey Method. The population is Accounting Education students throughout Indonesia, with a sample size using the Isaac & Michael formula obtaining a sample size of 218 respondents. The data collection used was a numerical scale questionnaire. The data processing technique used was path analysis. The results showed that entrepreneurial values and subjective norms positively affected entrepreneurial intentions. It is recommended to increase the entrepreneurial values variable from the closest value indicator, which can be improved through guidance from the closest people, namely parents and siblings. The subjective norm variable can increase if the family agrees to do business through the participation of family members for internships in a company owned by one of their family members. In addition, the entrepreneurial intention variable, namely the indicator of entrepreneurial intention, can increase by being persistent in trying to become an entrepreneur, which can be done by providing motivation in preparing a business plan.

Keywords: Entrepreneurship; Entrepreneurial Values; Intention; Locus of Control; Subjective Norm (search for similar items in EconPapers)
Date: 2024
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-234-7_170

Ordering information: This item can be ordered from
http://www.springer.com/9789464632347

DOI: 10.2991/978-94-6463-234-7_170

Access Statistics for this chapter

More chapters in Advances in Economics, Business and Management Research from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().